Alyssa Harmon

B2B SaaS Content Marketing Leader

I build content engines that drive real pipeline, not just traffic.

THE CONTENT MARKETING IMPACT

$ 1 M

organic first-touch

Organic content attributed directly to first-touch pipeline creation

+ 1 %

traffic growth

Growth in organic website traffic built without a single paid dollar

+ 1 %

keyword growth

More ranked US keywords through disciplined SEO and AEO execution

$ 1 M

organic influenced

In pipeline influenced by organic content across the full funnel

Companies I've Worked With

worked with

SUCCESS STORIES
from PAST COWORKERS AND CLIENTS

"Alyssa is someone you can count on to step into complexity and move things forward thoughtfully and consistently. Since joining Valimail in March 2023, she has taken ownership of our content strategy across SEO and AEO, strengthening our organic foundation while helping the team adapt to the rapid evolution of search, especially with the rise of AI. She has a strong instinct for what drives impact and prioritizes her work accordingly. Alyssa brings a thoughtful, data-driven approach and a steady presence, particularly in moments of ambiguity. She is also a great cross-functional partner and has expanded her scope to include managing agencies and freelancers, with clear follow-through. I’m really excited to see how she continues to grow her leadership voice and influence, and I would highly recommend her to any team looking for a strategic, dependable, and impact-driven marketer."

Mary Lawler

VP of Marketing

"Alyssa is a content marketing powerhouse. Beyond being an excellent writer, she has an uncanny ability to translate incredibly technical concepts and turn them into content that is not only digestible but delightful to consume. Her creativity and willingness to think outside the box — whether it’s collaborating on a social thought leadership strategy or experimenting with a new content format — showcase a curiosity and drive that are evident in the work she produces. She is analytical and detail-oriented, yet simultaneously stays rooted in the bigger picture when it comes to strategic decisions. She also has an incredibly strong aptitude for project management, having managed multiple campaigns and implemented process improvements that created better visibility and contingency planning across the team. She is an exceptionally talented content marketer and someone I feel so grateful to have worked with!"

Anya Aksenova

Demand Generation

"Alyssa has been a critical force in enabling revenue by translating complex product value into clear, compelling narratives that resonate with buyers. Her work has materially improved sales alignment with marketing, strengthened our positioning in competitive deals, and equipped the sales team with content that accelerates conversations and shortens sales cycles. Her proactive partnership with sales has elevated how Valimail shows up in market and directly supports pipeline creation and deal velocity.”

VP of Revenue

Valimail